Graphic Design students interpret Carola Fra I Trulli brand

Florence, October 23, 2026 - A collaboration that translates the intangible into a complete sensory experience

Graphic Design students interpret Carola Fra I Trulli brand
Graphic Design students interpret Carola Fra I Trulli brand

Florence, October 23, 2026 - A collaboration that translates the intangible into a complete sensory experience

 

Students from the Master of Arts programs in Graphic Design and Photography interpreted the brand's variety of haute parfumerie products through aesthetic and design proposals that elevate the impressions evoked by the fragrances, using visual storytelling that captures their essence.

 

Florence, October 23, 2026

 

Carola Fra I Trulli is a botanical, design-driven perfumery brand. It is Made in Italy and features products derived entirely from natural sources such as wax, clay, and recycled paper. Students interpreted the brand’s narrative and sustainable mission through multimedia content, ranging from animated videoclips to new packaging proposals that restore the freshness of artisanal, niche fragrance artistry.

Alice Blundetto, Diego Sanchez Duque, Francesca Luisi, and Omar Bhihe proposed a hand-drawn animated video created entirely using the watercolor technique. The gradual opening of branches and the melodious sounds of nature transform the candle into an object filled with dreamlike and evocative references.

Ethan Battistini and Leonardo Ceriani created Agrumeto, a packaging project narrated through a video clip. The video evokes the scented air of summer, elevating the crisp, sparkling lemon fragrance that inspired the candle into a complete sensory experience.

Graphic and visual language serves as the channel that allows these projects to come to life. They express the brand through animated olfactory stories, moving toward a poetic narrative of sensory perception.

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