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Graphic design department
Bachelor's Degree

Three year program in Graphic Design

Bachelor's Degree in Graphic Design

In offering a course of study that builds and enriches communication skills, this program aims to train well-qualified professionals, preparing them to work in the field of graphic and visual design both at the theoretic and technical-executive level, to meet the needs of future clients.
The three-year Graphic Design Bachelor's degree program is an innovative course of study that integrates traditional professional training in graphic design (illustration, lay-out, poly-graphic techniques for publishing) with projects developed using new multi-media systems.
In the Graphic Design program, students' creative potential will be developed in various directions (photography, use of the image and color theory) while they will also build a solid background in the fundamentals of advertising and market dynamics. This approach will help them to develop the flexibility and competence with which to excel in their professional endeavors.

During the course of study students will explore the world of communication in a society that is in continuous evolution, using the most appropriate instruments to work creatively at various levels.

Campus: Florence
Language: Italian/English
Mandatory attendance: The program provides about 600 lesson hours.

Duration: 3 years (6 academic semesters)
Degrees awarded: Italian and International Program

Florence course starting date: September
Florence application deadline: July

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Course objectives

Design logos and coordinated images for an agency;
Design and create dynamic websites;
Create a catalog, magazine and illustrations for children’s books;
Demonstrate knowledge of product packaging and create a final package;
Create a full page advertisement for a newspaper;
Design an advertising campaign;
Produce 3-D animation;
Create graphic interface for interaction with an electronic book;
Create an academic portfolio;
Create a professional portfolio.

Admission Requirements

Requirements for admission and documents to submit for enrollment

Costs

The enrolment fee (paid only once for the three year course) is 1.300 Euro.
The yearly tuition fee is 7.520 Euro (payable in two instalments of Euros 4150 each).

Scholarships available

The yearly registration fee for the bachelor degree program is 850 Euro (for the Italian course accredited by M.I.U.R. this also includes the fee of 140 Euro that the student must pay directly to the regional authorities responsible for university education - Azienda Regionale per il Diritto allo Studio Universitario).
Students can obtain the double academic award upon the payment of an additional fee (to be paid once) of 550 Euro.

Educational path

First Year

History of Printing and Publishing
Project Design Methodology (Life Drawing, Design of the Illustrated Image)
Technical Design and Planning (Basic Design, Geometrical Drawing)
Computer Graphics (Basic Computer Design)
Graphic Design I (Color Techniques, Computer Graphic Design)
Lettering
Elements of Publishing Design (Computer Publishing Design, Elements of Publishing Design)
Aesthetics
Elements of Information Technology
Foreign Language (Italian or English)

Second Year

Contemporary Art History I
Technology of Materials for Graphic Design
Graphic Design II (Graphic Design, Computer Design)
Techniques of Digital Modelling –3D Computing (3D Animation)
Web Design I
Packaging
Photography
Elements of Cultural Marketing
Foreign Language (Italian or English)
Theory of Perception and Psychology of Forms

Third Year

Contemporary Art History II
Theory and Methods of Mass Media
Graphic Design III (Advertising Design, Packaging)
Art Direction (Corporate Design)
Web Design II
Linear Audio Visuals (3D Animation)
Advertising Communications
Workshops and participation in academic events
Final Exam (Thesis)
Foreign Language (Italian or English)
Law, Legislation and Economics of show business