FASHION DESIGN AND MANAGEMENT

MASTER OF ARTS

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FASHION DESIGN AND MANAGEMENT

Duration: 2 academic years (4 semesters)
Campus: Florence Rome
Language: Italian/English
Rome course starting date: November 2024
Florence course starting date: November 2024

MASTER OF ARTS

The creation, management, commercialization and communications aspects of the fashion system become a single in-depth study path in order to reach a suitable project proposal that may be integrated into today’s cultural and industrial reality.

The students, immersed in the creative synthesis of contemporary fashion design, also develop managerial abilities typical of a modern industry.

The analysis and study of buying impulses, of persuasive levers, and of the latest market, management and communication strategies allows the student who has technical capabilities in fashion design to interact and compete in the fashion business with extreme professionality and competence.

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Master of Arts Degree program (EQF 7) accredited by Italian Ministry of University and Scientific Research (MUR)
- Analysis of the creative processes in fashion design
- In-depth research into the design methodology of the fashion system
- Understanding of the dynamics of communications used in various media
- Analysis of the business strategy in the fashion sector
- Management models aimed at customer satisfaction
- Analysis of needs for the fulfilling of “customer dreams” finalized at the design of the ideal product
- In-depth research into the interactions between marketing, advertising, quality control, training and human resources as an approach to strategic management
- Creation of capsule collections to verify the outcomes of the design project
Requirements for admission and documents to submit for enrollment

COSTS

International Students (Extra-EU citizens)
- Enrollment fee: 2.500 Euro
- Tuition and fees: 11.500 Euro
International Students (EU citizens)
- Enrollment fee: 2.500 Euro
- Tuition and fees: 11.500 Euro
Partial scholarships and promotions may be available. Contact our Admission Office for more details.
Yearly regional tax (DSU) for students enrolled in a state-accredited Master's degree: € 140.
Payment plans in installments available upon request (extra charge applies).
First year
- Design methodology (6 ECTS)
- History of applied arts (6 ECTS)
- Communication and advertising (10 ECTS)
- Photography (6 ECTS)
- Fashion design (12 ECTS)
- Web design (8 ECTS)
- Art Direction (6 ECTS)
- Elective course (6 ECTS)
Second year
- Design methodology (6 ECTS)
- Fashion design (12 ECTS)
- Phenomenology of contemporary arts (6 ECTS)
- Brand Design (8 ECTS)
- Design Management (6 ECTS)
- Fashion styling (12 ECTS)
- Final exam (10 ECTS)
N.B. The study plan may be subject to changes and updates depending on the authorization decrees.
On-site - The two years include about 1.200 classroom hours (120 CFA/ECTS Credits)