The school presents the 2011-2012 conference program

CONFERENCES AT THE ACCADEMIA ITALIANA - NOVEMBER 2011

For graphic design and interior and product design students:
Monday, November 14 h. 15.00

Prof. Romeo Guaricci will present his latest book Metodologia Progettuale del Graphic Design (Hoepli, Milan 2010).
Since 1972, this author has been acclaimed in the field of graphic and industrial design collaborating with important Italian and international companies.
In 2001 "Romeo Guaricci Visual Designer' was featured in Modo. He has organised graphic design workshops in New York for students from St. John's University. Gift Award to Macef in Milan. Personal exhibitions of works in New York, Edinburgh, Luxemburg, Belfast and Termoli. From 2006 he has been teaching Visual and Graphic Design at the Faculty of Architecture, at the La Sapienza University in Rome.

For fashion design students:
Tuesday, November 15 h. 15.00

Luisa Panconesi, Director of the famous boutique in Florence "Luisa Via Roma", will present a talk entitled "FLORENCE4EVER", where she will illustrate the virtual platform that promotes and encourages a new and innovative form of collaboration between famous fashion brands (such as Dolce & Gabbana, DSquared, Balmain, Lanvin, Rick Owens...) and Fashion Bloggers. This event will be held immediately before Pitti Immagine and International Fashion week events.

See also: www.luisaviaroma.com

For fashion design and graphic design students:
Wednesday, November 16 h. 15.00

Simone Cosac, creator of fragrances and perfumes: a language that has no need of words.
Brazilian by birth, Italian by adoption, Simone has always perceived perfume as a fine transversal emotional vehicle. Her line of perfumes is inspired by the famous Venetian noble woman, Bianca Cappello, a controversial female figure, the mistress and wife of Francesco I de Medici ("Perle di Bianca); while another line ("Atelier") is inspired by traditional Medieval alchemy and by the residence of Bianca Cappello, Villa La Tana, a splendid Medici residence in the foothills above Florence.
Consuelo Blackstone and Mona Poomy, Simone Cosac Perfumes Representatives in Florence, will present a lecture on brand marketing as well as on the emotional aspects of fragrances, on behalf of Simone Cosac who is currently in New York on business.

See also: www.simonecosac.com

For interior and product design and photography students:
Thursday, November 17 h. 15.00

Olivia Toscani Rucellai, owner of the Art and Design Gallery "Otto luogo dell'arte" in via Maggio in Florence and her art director, Mauro Lovi, recently returned from the International Design Exhibition "Qubique" in Berlin (26-29 October 2011, Qubique: Next Generation Tradeshow - Furniture / Design) will present their recent exhibition "Megalopoli" (presented as "design made art" by Philippe Daverio) and "Oh! Nirica" (When dreams meet matter: objects for dreaming and for sleeping).
Mauro Lovi, artist and architect, has collaborated with Sottsass, Paladinoand others.
This special exhibition was recently mentioned by Florentine mayor, Matteo Renzi as "Un otto molto fiorentino" (October 2011).
At the end of the lecture the students will be invited to visit the exhibition "Oh! Nirica" with their professors.

See also: www.ottoluogodellarte.it